How to Grow an Affiliate
Marketing Business
By Jeremy Hoover
The biggest failure in affiliate
marketing is not collecting
prospects’ email addresses. If
you only send your prospects to
your affiliate website, you are
promoting someone else’s
business, not your own. Your
goal should be not to sell
affiliate products, but to grow
your own business.
Here is how you build an
affiliate business.
1. Use a lead-capture page.
Get your own website and build a
home page. Don’t write a sales
letter for your affiliate
product. Instead, write an email
course focusing on the strongest
benefits of your product.
Highlight these benefits in a
short sales letter that is
designed for one thing only—to
get people to subscribe to your
course. Then, in your course,
promote your affiliate product.
The value in this method is that
you are actually building a
direct marketing business and
gaining your own customers.
2. Build your own list.
Spend your time, effort, and
money driving targeted traffic
to your website. The more
visitors you get, the more
subscribers you get, and
hopefully the more money you
make. You can never
underestimate the long-term
value in having your own
customer list. Keep building it.
Spend at least 65% of your time
in building your list.
3. Reinvest in your business.
When you make a sale,
congratulate yourself! Take some
of the profits and spend them on
yourself. Take your spouse to
dinner, go to a movie, or buy
another internet marketing ebook!
But your goal should be to grow
your business. You should take
at least 60% of your profits and
reinvest them back into your
business. How? By buying more
ezine ads, adding another
pay-per-click campaign, or using
some other kind of advertising.
Perhaps you could buy an ebook
with reprint rights instead of
marketing affiliate
products—that way you keep all
of the profits.
4. Keep marketing to your list.
You should always be on the
lookout for new products to
promote. Whenever you find one,
write another email series, add
it to your autoresponder, and
keep promoting to your list.
Focus on adding at least one new
product and series to your
autoresponder every month. Some
will get tired of the
information you send and
unsubscribe, but if you are
focused on building your list
you will always have many more
subscribers for each unsubscribe
you receive.
If you follow these steps, your
affiliate business will grow
into a very profitable direct
marketing business.
Jeremy M. Hoover gives away a
FREE marketing kit at his
website. Go there NOW and get
your free kit as a "thank you"
gift for reading this article.
Article Source:
http://EzineArticles.com/ |
